I am so excited to reveal the cover and title of the fourth book in my Shadow Falls series! (Drum roll, please.) Whispers at Moonrise! I love the title and I can’t wait for the release date. I think the title fits the series and the book. But what if it didn’t?
In Shakespeare’s famous play Romeo and Juliette, Juliette says, “What’s in a name? That which we call a rose by any other name would smell as sweet.” Of course she is referring to Romeo and his family name, but is that always true? Does it matter what we call things? If we call something by another name does it change what it is? And does that hold true with titles? What if Shakespeare had called his play Beauford and Gertrude? Would it have been as popular? Well, in Shakespeare’s case, probably, but then things were a lot different back then. Today when you walk into a book store or surf through an online book source, there is a lot of competition. Myself, I love rambling through a book store checking out the covers and titles on display. Some call to me, others not so much. Why?
Like most authors, when I write I usually have a few ideas for the title of the book. Some authors get very attached to their titles. Me? Not so much. I’ve learned that once I send a book to my editor, and she sends it to the marketing team, they’ll have their own ideas. After all, they are supposed to be the experts; they know what sort of books are selling and what sort of title will help sell my book. So, usually we kick ideas around and come up with the title. Incidentally, I love all the titles of my Shadow Falls series. There is a theme, a consistency there that connects all the books. Born at Midnight, Awake at Dawn, Taken at Dusk and Whispers at Moonrise all reference times of day.
I have to admit, when I’m strolling through the book store, a good title and cover can stop me in my tracks. It compels me to pick up that book and read the back cover, maybe take a peek inside. If everything else sounds good, I’ll probably buy it. But I’m sure I pass by a lot of wonderful books that for some reason just didn’t lure me in.
So, what is it about a book title? Do you find certain titles and covers call to you? Is it the art work? Certain buzz words? What makes you stop and pick up a book in a store?